Digital signage is a fantastic communication tool and can aid senior facilities in creating a more effective dynamic with residents, staff, and visitors. It can be used to inform residents about what meals are coming up, visiting times, current weather and news, as well as sharing information about what they should be doing to stay healthy and safe.
What is digital signage?
Digital signage can take many forms. In the simplest way, digital signage is the portrayal of communication and marketing messages on television screens, being driven by a small media player and software. In more complex forms, digital signage can also be sectioned off into interactive signage, where the user will physically touch a screen and use it to navigate through content such as calendars, maps, videos, etc.
Digital signage and senior living
Baby boomers and even beyond are growing to be more accustomed to finding their information and news from media outlets like television, smart phones, and computers. Digital signage has become necessary to optimize operational efficiency. Displaying real-time information in nursing homes helps ease stress for residents while allowing staff to carry out their daily activities more effectively.
Digital menus, event calendars, and interactive kiosks for navigation and information are some of our most popular applications. We’ve found that the most effective solutions are those that assist with daily living for both residents and staff, operational efficiency for management and staff, and accessibility of information and resources for seniors’ visitors and family members.
Some advantages of digital signage software in senior homes:
- Remote access – Easily schedule content, make updates, add or remote items, etc. from any computer, anywhere.
- Database integration – We can tie into just about any database including outlook, Google Calendar to feed your activity calendars and schedules directly through to your digital signage. This saves you time by only having to update one location instead of two.
- 2D/3D Wayfinding – Interactive maps free up your staff while allowing visitors to navigate their way to their loved one’s room, or the cafeteria or restroom.

Promenade at Chestnut Ridge Digital Menu Board

Maplewood Nursing Home Interactive Wayfinding Kiosk
What our customers are saying:
“We found that as the generations continue, the technology needs and the changes that they experience in the community continue to change and escalate… Leave it to the folks at Empire to help you along. We were surprised when we went in to learn what is possible and Empire was very willing to take the time and do what it took to get through the process of meeting the needs that we had.”
– Greg Chambery, Owner and Administrator, Maplewood Nursing Home
Investing in digital signage
Digital signage is incredibly versatile. The investment comes down to two things: (1) The amount of time, money, and resources you currently spend on advertising, marketing, newsletters, flyers, and other printing, and (2) The opportunity you have to make daily life less stressful for seniors and their families. Over time, senior facilities will see even more of an increase of reliability on technology to stay aware of what’s going on, which is why it’s so important to stay ahead of the game. Empire Digital Signs will assist with every step of the project, from consultation to design, install, and support.
To learn more, contact us today!



