Where UGC and DOOH Meet
WHERE UGC AND DOOH MEET
By 2017, you’ve probably heard the term “User Generated Content” countless times. You may have even purchased a share of voice on a digital signage platform or (Digital-Out-Of-Home advertising). Despite knowing about these entities separately, have you thought about getting these two buzz-phrases to work their best for your organization? Don’t just go through the marketing motions when it comes to these two, because they are here to stay. Most importantly, they can positively affect the bottom line when they work hand in hand.
6 Pro-Tips for Managing a Large Digital Signage Network
6 PRO-TIPS FOR MANAGING A LARGE DIGITAL SIGNAGE NETWORK
While digital signage software becomes more and more intuitive, managing a few screens has become virtually a piece of cake. However, large digital signage networks (including 15 or more players) can still be quite the challenge for marketing and IT departments. […]
Print and Digital: No One Said You Have to Choose.
HYBRID SIGNAGE: PRINT AND DIGITAL- NO ONE SAID YOU HAVE TO CHOOSE.
A tale as old as the 1990’s- print versus digital. There are the print-devotees who stay true to their roots and there are the techies- who are convinced that print will someday be a thing of the past. […]
