
6 Pro-Tips for Managing a Large Digital Signage Network
6 PRO-TIPS FOR MANAGING A LARGE DIGITAL SIGNAGE NETWORK
While digital signage software becomes more and more intuitive, managing a few screens has become virtually a piece of cake. However, large digital signage networks (including 15 or more players) can still be quite the challenge for marketing and IT departments. […]

Print and Digital: No One Said You Have to Choose.
HYBRID SIGNAGE: PRINT AND DIGITAL- NO ONE SAID YOU HAVE TO CHOOSE.
A tale as old as the 1990’s- print versus digital. There are the print-devotees who stay true to their roots and there are the techies- who are convinced that print will someday be a thing of the past. […]

Making a Case for Library Digital Signage
Making a Case for Library Digital Signage:
If you were walk around New York City, you’d notice how advanced the entire city is, not just Times Square. It seems as though every bodega on the corner has a digital menu board. Our company is based in a smaller city, so while most people are coming around to digital signage, it certainly isn’t commonplace just yet. So you can imagine our surprise when libraries were some of the first organizations coming to us for not only standard digital signage, but interactive. […]

The Marketer’s Go-To Guide for DOOH Advertising in 2016
The Marketer’s Go-To Guide for DOOH Advertising in 2016:
Advertising has changed dramatically in the last decade. People have the ability to personalize the way they consume media and have become increasingly skeptical of traditional advertising. This means now is the time to change our way of thinking. […]

5 Steps to Successful Digital Signage Marketing
5 Steps to Successful Digital Signage Marketing
It’s safe to say that marketing and advertising in general has become more difficult. It seems as though people are almost immune to traditional advertising. A cheesy jingle might raise some awareness, but how do you get patrons through the door. More importantly, what brings them back? […]